The effects of gender and age on factors that influence purchase intentions and behaviours of e-commerce consumers in Indonesiadoi:10.34820/FK2/NWK2HVTelkom University Dataverse2023-10-021Alfanur, Farah, 2023, "The effects of gender and age on factors that influence purchase intentions and behaviours of e-commerce consumers in Indonesia", https://doi.org/10.34820/FK2/NWK2HV, Telkom University Dataverse, V1The effects of gender and age on factors that influence purchase intentions and behaviours of e-commerce consumers in Indonesiadoi:10.34820/FK2/NWK2HVAlfanur, FarahTelkom University DataverseAlfanur, FarahAlfanur, Farah2023-03-31Business and Managemente-commerceThis study aims to provide new learning from consumer behaviour viewpoints by understanding the effects of gender and age on consumer purchase intentions and purchase behaviours, specifically in the context of e-commerce in Indonesia, by developing a hypothetical structural model that comprises nine motivational factors: convenience, perceived website quality, social influence, facilitating conditions, hedonic motivation, economic reasons, security, variety and delivery.CC0 Waiver10.1504/IJIL.2022.123178Alfanur, F. and Kadono, Y. (2022) ‘The effects of gender and age on factors that influence purchase intentions and behaviours of e-commerce consumers in Indonesia’, Int. J. Innovation and Learning, Vol. 31, No. 4, pp.474–505.Lampiran B1.4_IJIL310404 ALFANUR_310088.pdfapplication/pdf