THE ROLE OF INNOVATION ON MARKET ORIENTATION AND SME PERFORMANCE RELATIONSHIP: EVIDENCE FROM COFFEE SHOP IN BANDUNGdoi:10.34820/FK2/UMIBWMTelkom University Dataverse2023-10-021TRIONO, SUNU PUGUH HAYU, 2023, "THE ROLE OF INNOVATION ON MARKET ORIENTATION AND SME PERFORMANCE RELATIONSHIP: EVIDENCE FROM COFFEE SHOP IN BANDUNG", https://doi.org/10.34820/FK2/UMIBWM, Telkom University Dataverse, V1, UNF:6:QFRKd7DxupDaSW0ojbR8yw== [fileUNF]THE ROLE OF INNOVATION ON MARKET ORIENTATION AND SME PERFORMANCE RELATIONSHIP: EVIDENCE FROM COFFEE SHOP IN BANDUNGdoi:10.34820/FK2/UMIBWMTRIONO, SUNU PUGUH HAYUTelkom University DataverseTRIONO, SUNU PUGUH HAYUTRIONO, SUNU PUGUH HAYU2023-03-31Business and ManagementMarket orientation; customer orientation; competitor orientation; innovation; performanceData dari penelitian dengan judul: THE ROLE OF INNOVATION ON MARKET ORIENTATION AND SME PERFORMANCE RELATIONSHIP: EVIDENCE FROM COFFEE SHOP IN BANDUNGPenelitian awalnya berjudul "Peran Orientasi Pasar Dan Inovasi Dalam Implementasi Strategi Perusahaan Rintisan: Studi Pada Perusahaan Rintisan Kopi Di Jawa Barat", namun karena keterbatasan sehingga dilakukan penyesuaian dan fokus pada coffee shop di BandungCC0 WaiverData Coffee Shop copy.tab44586text/tab-separated-valuesUNF:6:2RahstNm0S2/40R9b0nV8g==Data_variabel.tab511text/tab-separated-valuesUNF:6:V5yRcCz9E26u9d0sCBR+FQ==Kota/KabupatenUNF:6:rHYY7Z1k+1/Pcif7q6jZnw==NamaUNF:6:F+4ZBy2VX+FjGZ8/TDSwsA==TelponUNF:6:q3PrTJ+Ueol/HaPeA7O7Ug==InstagramUNF:6:m9gsYdxXkSkRiRsahQnKmw==GoogleSiteUNF:6:AzxmDC+VlsTbJJFwdKUMHA==AlamatUNF:6:J1RZXW9mimiWM4ioUeXJZg==CUST1;CUST2;CUST3;CUST4;CUST5;CUST6;CUST7;COMP1;COMP2;COMP3;COMP4;COMP5;IN-PROD1;IN-PROD2;IN-PROD3;IN-PROD4;IN-PROD5;IN-PROC1;IN-PROC2;IN-PROC3;IN-PROC4;PERF1;PERF2;PERF3;PERF4;PERF5UNF:6:V5yRcCz9E26u9d0sCBR+FQ==