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Part 1: Document Description
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Citation |
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Title: |
Electronic vehicle purchase motivation |
Identification Number: |
doi:10.34820/FK2/FOMK13 |
Distributor: |
Telkom University Dataverse |
Date of Distribution: |
2023-10-02 |
Version: |
1 |
Bibliographic Citation: |
Telkom University, INDIRA RACHMAWATI, 2023, "Electronic vehicle purchase motivation", https://doi.org/10.34820/FK2/FOMK13, Telkom University Dataverse, V1, UNF:6:KT5I9hfOc7xdb3DJZAFg/A== [fileUNF] |
Citation |
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Title: |
Electronic vehicle purchase motivation |
Identification Number: |
doi:10.34820/FK2/FOMK13 |
Authoring Entity: |
Telkom University, INDIRA RACHMAWATI (Fakultas Ekonomi Dan Bisnis : KK ICT Based Management (IBM)) |
Distributor: |
Telkom University Dataverse |
Access Authority: |
Telkom University, INDIRA RACHMAWATI |
Depositor: |
Telkom University, INDIRA RACHMAWATI |
Date of Deposit: |
2023-09-29 |
Study Scope |
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Keywords: |
Social Sciences, Motivation |
Abstract: |
The transportation sector is one of the largest contributors to the greenhouse effect. This causes consumers and industry to look for solutions to reduce the greenhouse effect, one of them is an Electric Vehicles (EV). EV is considered as one of the responses to reduce the use of oil energy and carbon emissions from the transportation sector. However, the EV success depends on the level of people's need for EV. Maslow's hierarchy of needs is widely used to understand consumer buying motivation and consumer buying behavior. This study aims to determine EV Purchase Motivation in Indonesia by using Maslow's Hierarchy of Needs approach. Questionnaires from 385 respondents were then analyzed using multiple linear regression models. Based on the research, the Openness to Experience variable has the most significant effect on EV Purchase Motivation, followed by Environmental Concern, Price Consciousness, and Self Esteem. Meanwhile, the Social Influences variable has a negative and insignificant effect on EV Purchase Motivation.. From a practical point of view, there are several useful recommendations for the government to formulate and implement to determine vehicle electrification and also advice to automotive marketers and manufacturers regarding the motivation of Indonesian consumers for EVs. Keywords: electric vehicles; purchase motivation; Maslow hierarchy of needs. |
Methodology and Processing |
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Sources Statement |
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Data Access |
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Notes: |
CC0 Waiver |
Other Study Description Materials |
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File Description--f11976 |
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File: Output Kuesioner Penelitian.tab |
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Notes: |
UNF:6:KT5I9hfOc7xdb3DJZAFg/A== |
List of Variables: |
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Variables |
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Summary Statistics: Max. 433.0; Mean 217.0; Valid 433.0; StDev 125.14058760716551; Min. 1.0 Variable Format: numeric Notes: UNF:6:Sk8lWq3REFWgfqUCLYZNxA== |
f11976 Location: |
Summary Statistics: Min. 44578.37925108796; StDev 8.13712131165436; Mean 44601.984609683386; Valid 433.0; Max. 44614.7015000463 Variable Format: numeric Notes: UNF:6:KfIiW3kQ1VTAMUTk0uhMkQ== |
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f11976 Location: |
Summary Statistics: Mean 4.533487297921478; StDev 0.6934956310113307; Max. 5.0; Min. 1.0; Valid 433.0; Variable Format: numeric Notes: UNF:6:HHh1mWlvlsaWOHbO0XBByw== |
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f11976 Location: |
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Sayamemilikipengetahuanmengenaikrisisenergiyangterjadisaatini. |
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f11976 Location: |
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f11976 Location: |
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f11976 Location: |
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Summary Statistics: Min. 1.0; Max. 5.0; StDev 1.218719465774903; Mean 2.6235565819861426; Valid 433.0 Variable Format: numeric Notes: UNF:6:pUY8+R0WlkFBrO2SM3lXBw== |
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Summary Statistics: Min. 1.0; Max. 5.0; Valid 433.0; StDev 1.2279620047633488; Mean 3.0369515011547343; Variable Format: numeric Notes: UNF:6:wy5oX3Rq5CsvUs7SqK6Y/w== |
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Summary Statistics: StDev 0.9828200928313287; Valid 433.0; Min. 1.0; Max. 5.0; Mean 3.6859122401847575 Variable Format: numeric Notes: UNF:6:I5ZjCIDbGHT2KUE0i+bu7w== |
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Summary Statistics: StDev 0.8798658345171131; Mean 3.9399538106235568; Min. 1.0; Max. 5.0; Valid 433.0 Variable Format: numeric Notes: UNF:6:1mD7pNNpCzVFdPowFZN+tQ== |
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Summary Statistics: Mean 3.868360277136259; Valid 433.0; Min. 1.0; Max. 5.0; StDev 0.9147663836010754; Variable Format: numeric Notes: UNF:6:arc59FSY7Gc2iI+7fKWvDA== |
f11976 Location: |
Summary Statistics: StDev 0.7885652619503374; Min. 1.0; Mean 4.1547344110854505; Max. 5.0; Valid 433.0 Variable Format: numeric Notes: UNF:6:csUmY0erZMVbPN3bs+OeOg== |