An analysis of CRM practices in the telecommunication industry in Iraq (doi:10.34820/FK2/MSUOMJ)

View:

Part 1: Document Description
Part 2: Study Description
Part 5: Other Study-Related Materials
Entire Codebook

Document Description

Citation

Title:

An analysis of CRM practices in the telecommunication industry in Iraq

Identification Number:

doi:10.34820/FK2/MSUOMJ

Distributor:

Telkom University Dataverse

Date of Distribution:

2024-03-29

Version:

1

Bibliographic Citation:

Riyadh, Hosam Alden, 2024, "An analysis of CRM practices in the telecommunication industry in Iraq", https://doi.org/10.34820/FK2/MSUOMJ, Telkom University Dataverse, V1

Study Description

Citation

Title:

An analysis of CRM practices in the telecommunication industry in Iraq

Identification Number:

doi:10.34820/FK2/MSUOMJ

Authoring Entity:

Riyadh, Hosam Alden (Telkom University)

Distributor:

Telkom University Dataverse

Access Authority:

Riyadh, Hosam Alden

Depositor:

Riyadh, Hosam Alden

Date of Deposit:

2024-03-29

Study Scope

Keywords:

Business and Management

Abstract:

Today, concerning the capacity to react straightforwardly to client demands and offer the client a profound experience that is customized and interactive, organizations in the telecommunication industry must have the capacity to set up, support, and continue the connections toward long-term clients. This study attempts to analyze and observe the customer relationship management (CRM) practices that affect firm performance telecommunication corporations. Thus, the study employed a qualitative method, the primary data were obtained using the questionnaire, and the respondents consisted of 100 people. The results propose that customer relationships' management factors included the gathering of information, the processing of data, the management of information, the loyalty of customers, and the retention of customers with significantly related to the performance of a firm in the industry of telecommunication in Iraq.

Methodology and Processing

Sources Statement

Data Access

Notes:

CC0 Waiver

Other Study Description Materials

Other Study-Related Materials

Label:

An_analysis_of_CRM_practices_in_the_telecommunicat.pdf

Notes:

application/pdf