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Part 1: Document Description
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Citation |
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Title: |
Peningkatan Intensi Loyalitas Wisatawan Melalui Pengalaman Berwisata Ciletuh-Palabuhanratu Unesco Global Geopark |
Identification Number: |
doi:10.34820/FK2/ZIDYEY |
Distributor: |
Telkom University Dataverse |
Date of Distribution: |
2023-10-02 |
Version: |
1 |
Bibliographic Citation: |
Telkom University, RISKI TAUFIK HIDAYAH, 2023, "Peningkatan Intensi Loyalitas Wisatawan Melalui Pengalaman Berwisata Ciletuh-Palabuhanratu Unesco Global Geopark", https://doi.org/10.34820/FK2/ZIDYEY, Telkom University Dataverse, V1, UNF:6:eZUaQ5bdMjC1FAzjgLm+Tw== [fileUNF] |
Citation |
|
Title: |
Peningkatan Intensi Loyalitas Wisatawan Melalui Pengalaman Berwisata Ciletuh-Palabuhanratu Unesco Global Geopark |
Identification Number: |
doi:10.34820/FK2/ZIDYEY |
Authoring Entity: |
Telkom University, RISKI TAUFIK HIDAYAH (Fakultas Ekonomi dan Bisnis : ICT Based Management (IBM)) |
Distributor: |
Telkom University Dataverse |
Access Authority: |
Telkom University, RISKI TAUFIK HIDAYAH |
Depositor: |
Telkom University, RISKI TAUFIK HIDAYAH |
Date of Deposit: |
2023-03-31 |
Study Scope |
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Keywords: |
Business and Management, Ciletuh-Palabuhanratu Unesco Global Geopark, Loyalty Intention, Tourism Experience. |
Abstract: |
Ciletuh-Palabuhanratu UNESCO Global Geopark (CPUGGp) has become the pride of the people of West Java because of its natural wealth, biological wealth, and community-cultivated wealth that creates tourism experience that never found in other tourist area. However, the level of tourist visits has continued to decrease since the establishment of UNESCO Global Geopeark Ciletuh-Palabuhanratu status has been held on 17 April 2018. This situation deserves attention considering that the presence of Geopark should be able to improve the economy of people who live in the tourist area. The purpose of this research is to ascertain how the tourism experience can affect the loyalty intention of CPUGGP. The implication of this research is expected to be a reference for the Geopark Ciletuh management in order to develop Geopark as a tourist area that can provide economic benefits for the local community. The research method used is verification with tourists visiting CPUGGp in 2020 as research population. This study used Spearman rank correlation, coefficient of determination, and t-test with a significance level of 5% in conducting data analysis. This study found that there is an influence of tourism experience on loyalty intention of 75,2%. |
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CC0 Waiver |
Other Study Description Materials |
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