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1 to 5 of 5 Results
Mar 29, 2024
Telkom University, RISKI TAUFIK HIDAYAH, 2024, "Influencer Endorsement and Customer Review on Purchase Intention Role of Trust as Mediator", https://doi.org/10.34820/FK2/VLJISJ, Telkom University Dataverse, V1, UNF:6:AAuqOmYWS5cIxL0iKDxDTg== [fileUNF]
Wardah as a local brand, offers a variety of sunscreen products to protect the skin from the sun and pollution. Wardah utilizes diverse marketing strategies, including electronic word of mouth, which includes customer reviews and influencer endorsement. However, data from the Top...
Oct 2, 2023 - RISKI TAUFIK HIDAYAH Telkom University Dataverse
Telkom University, RISKI TAUFIK HIDAYAH, 2023, "Peningkatan Intensi Loyalitas Wisatawan Melalui Pengalaman Berwisata Ciletuh-Palabuhanratu Unesco Global Geopark", https://doi.org/10.34820/FK2/ZIDYEY, Telkom University Dataverse, V1, UNF:6:eZUaQ5bdMjC1FAzjgLm+Tw== [fileUNF]
Ciletuh-Palabuhanratu UNESCO Global Geopark (CPUGGp) has become the pride of the people of West Java because of its natural wealth, biological wealth, and community-cultivated wealth that creates tourism experience that never found in other tourist area. However, the level of tou...
Sep 30, 2023
Telkom University, RISKI TAUFIK HIDAYAH, 2023, "CULTIVATING TOURIST LOYALTY INTENTION EXPLORING THE MEMORABLE EXPERIENCE OF THE SEREN TAUN TRADITIONAL CEREMONY IN SUNDANESE VILLAGE TOURISM", https://doi.org/10.34820/FK2/73EKIL, Telkom University Dataverse, V1, UNF:6:L4DPQpBwiZ5SgD0KKGU71w== [fileUNF]
The purpose of this research is to evaluate how participating in the annual Seren Taun ceremony within the Ciletuh-Palabuhanratu UNESCO Global Geopark tourist site, with a specific emphasis on three native communities, affects the loyalty of tourists based on their practical memo...
Sep 21, 2022 - RISKI TAUFIK HIDAYAH Telkom University Dataverse
Telkom University, RISKI TAUFIK HIDAYAH; Rahayu, Agus; Wibowo, Lili Adi; Hendrayati, Heny, 2022, "Model Penciptaan Pengalaman Wisata Yang Berkesan Untuk Meningkatan Intensi Loyalitas Wisatawan Kawasan Wisata Geopark Di Provinsi Jawa Barat", https://doi.org/10.34820/FK2/YMP72W, Telkom University Dataverse, V2, UNF:6:GlTNXJqQBbEqULCVW5motA== [fileUNF]
Posisi wisatawan domestik sebagai asset penting bagi keberlangsungan sebuah destinasi wisata terutama era pandemi covid19 yang membatasi kunjungan wisatawan mancanegara. Pasar domestik diprediksikan mampu pulih terlebih dahulu karena pandemi COVID-19 menjadi pemantik atas pergese...
Sep 21, 2022 - Eva Nurhazizah Telkom University Dataverse
Telkom University, Eva Nurhazizah, 2022, "Pendekatan Ontologis Dalam Studi Literatur Kecerdasan Buatan Untuk Bisnis", https://doi.org/10.34820/FK2/TRB2U3, Telkom University Dataverse, V1
Kecerdasan buatan (Artificial intelligence) menjadi topik yang banyak dibicarakan dalam literatur Teknologi Informasi. Sejak, kemunculannya pada tahun 1951, kecerdasan buatan menjadi komponen pokok dalam paradigma teknologi informasi dan prasyarat untuk kesuksesan organisasi seca...
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