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Keyword Term: Eye-tracking Keyword Term: Kemasan Keyword Term: alur penelitian Author Affiliation: Fakultas Industri Kreatif, Kelompok Keahlian Aesthetics, Culture & Humanities Author Affiliation: Fakultas Industri Kreatif, Kelompok Keahlian Design Concept and Strategy Author Name: Mustikawan, Arry Author Name: Koesoemadinata, M. Isa P. Publication Year: 2022