Subject: Business and Management Author Affiliation: Universitas Telkom Author Name: WIDODO, ARRY Deposit Date: 2022
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Apr 26, 2022 - ARRY WIDODO Dataverse
WIDODO, ARRY, 2022, "HOW GREEN MARKETING AND PRODUCT QUALITY INFLUENCE BUYING INTEREST USING GREEN BRAND IMAGE", https://doi.org/10.34820/FK2/H4QX3N, Telkom University Dataverse, V1
IKEA is a company that implements a marketing strategy through the concept of green marketing. Now, IKEA Indonesia continues to expand by opening its newest branch, namely in West Java which is located in Kota Baru Parahyangan, this indicates that the public's interest and enthus... |