Publication Year: 2023 Subject: Business and Management Deposit Date: 2022 Author Name: Hatammimi, Jurry Keyword Term: Electronic marketplace, prospective entrepreneurs, Importance Performance Analysis, Correspondence Analysis
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Oct 5, 2023 - Jurry Hatammimi Dataverse
Hatammimi, Jurry, 2023, "Factors affecting prospective entrepreneurs to utilize e-marketplace A study of business school students in Indonesia", https://doi.org/10.34820/FK2/FXMCUH, Telkom University Dataverse, V1
Currently, e-marketplace utilization grows significantly both on the buying side as well as on the selling side. However, the complete utilization rate is still low. Hence, this study investigates the factors considered by the prospective entrepreneurs to utilize the e-marketplac... |