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11 to 20 of 22 Results
Sep 29, 2023 - CANDIWAN CANDIWAN Dataverse
CANDIWAN, CANDIWAN, 2023, "THE IMPACT OF PERCEIVED SURVEILLANCE ON CONTINUANCE USAGE INTENTION OF VOICE ASSISTANTS", https://doi.org/10.34820/FK2/JJWYUR, Telkom University Dataverse, V1, UNF:6:1tG+lFrQlShE5ZeGG3pgGQ== [fileUNF]
Voice assistants (VAs) are devices that utilize AI, machine learning, and NLP to facilitate users to perform diverse tasks verbally. VAs also have a unique feature that allows them to be “always on” so that every sound generated in their background can be analyzed and start inter... |
Sep 29, 2023
Telkom University, ADHI PRASETIO, 2023, "The Role Website Quality, Credit Card, Sales Promotion On Online Impulse Buying Behavior", https://doi.org/10.34820/FK2/CCO0CC, Telkom University Dataverse, V1, UNF:6:na3EITZscuDIgUcE8yxcJw== [fileUNF]
The usage of online marketplace in Indonesia increases due to Covid-19 pandemic and its supporting environment such as payment systems. This investigation was conducted to determine the effect of Website Quality on Online Impulsive Buying Behavior moderated by Sales Promotion and... |
Sep 29, 2023
Telkom University, ADHI PRASETIO, 2023, "The role of Instagram social media marketing activities and brand equity towards airlines customer response", https://doi.org/10.34820/FK2/FMCNVM, Telkom University Dataverse, V1
Recent research on Social Media Marketing Activities (SMMA) in the airline industry emphasizes on areas of brand equity, but some research has looked into the function of brand equity in determining the impact of SMMAs on customers. This study aims to find out how service users a... |
Sep 21, 2022 - Dedi ISKAMTO Telkom University Dataverse
Telkom University, Dedi ISKAMTO, 2022, "Conflict Management in The Workplace and Its Impact on Employee Productivity in Private Companies", https://doi.org/10.34820/FK2/UT9HNL, Telkom University Dataverse, V1, UNF:6:M2PZIpd+uKuFFtJNPMIFwA== [fileUNF]
This study aims to determine "the effect of conflict on employee performance at Giant Pekanbaru". In this study, a sample of 90 people was used. Data collection was carried out through questionnaires and data analysis techniques used with a significance level of 0.05 were validit... |
Sep 21, 2022 - Indrawati Indrawati Dataverse
Indrawati, Indrawati, 2022, "THE INFLUENCE OF VIRAL MARKETING THROUGH TIKTOK ON CONSUMERS’ ATTITUDE AT SHOPEE", https://doi.org/10.34820/FK2/KERX2U, Telkom University Dataverse, V1, UNF:6:SKFYUtfqA7tYq05x2M4h2g== [fileUNF]
This study was conducted to determine the influence of Shopee's Viral Marketing in TikTok on consumers’ attitude at Shopee. The purpose of this study is to explain how informativeness, entertainment, irritation, credibility of Shopee's viral marketing video on TikTok and their in... |
Sep 21, 2022 - Indrawati Telkom university Dataverse
Telkom university, Indrawati; Kania Oktaviana Winarno, 2022, "Impact Of Social Media Marketing And Electronic Word Of Mouth (E-Wom) On Purchase Intention (Case Study On Sunday Bowl Cereal Club)", https://doi.org/10.34820/FK2/MLFLQY, Telkom University Dataverse, V1, UNF:6:hYEd2Cn2a4by2gTK7m0DEg== [fileUNF]
The present quantitative research is intended to conduct an investigation into the effect of social media marketing and electronic word of mouth (E-WOM), especially on Instagram, on the purchase intention of Sunday Bowl Cereal Club products. As for the sampling strategy, the non-... |
Sep 20, 2022 - Andry Alamsyah Dataverse
Alamsyah, Andry, 2022, "Ontology Corpus for Big Five Personality Measurement", https://doi.org/10.34820/FK2/L0FM7X, Telkom University Dataverse, V1
Ontology Corpus for Big Five Personality Quantification |
Mar 31, 2022 - KHAIRANI RATNASARI SIREGAR Dataverse
RATNASARI SIREGAR, KHAIRANI, 2022, "ANALISIS IPMA PENERIMAAN PENGGUNAAN TEKNOLOGI CELOE LEARNING MANAGEMENT SYSTEM (LMS) PADA MAHASISWA TELKOM UNIVERSITY", https://doi.org/10.34820/FK2/GVRG2O, Telkom University Dataverse, V1
Pandemi COVID 19 yang sedang terjadi saat ini menyebabkan masalah besar di seluruh dunia termasuk pada dunia pendidikan yang mengalami perubahan sistem pembelajarannya. Pembelajaran jarak jauh sekarang digunakan oleh seluruh perguruan tinggi di Indonesia karena dampak dari pandem... |
Mar 30, 2022 - ADHI PRASETIO Telkom University Dataverse
Telkom University, ADHI PRASETIO, 2022, "Analisis Tingkat Kesuksesan Pendanaan Startup dan Trend Investasi di Indonesia Berdasarkan Crowdfunding Multiplatform Database", https://doi.org/10.34820/FK2/LD8G31, Telkom University Dataverse, V1
Dengan kemajuan teknologi fintech semakin banyak metode dalam mendanai sebuah proyek wirausaha, salah satu metode yang sedang naik daun adalah sistem crowdfunding, dimana pemilik proyek melakukan presentasi atau demonstrasi publik yang bertujuan agar proyek tersebut mendapatkan d... |
Mar 30, 2022 - ADHI PRASETIO Telkom University Dataverse
Telkom University, ADHI PRASETIO, 2022, "PENGARUH E-WOM DI MEDIA SOSIAL YOUTUBE TERHADAP PURCHASE INTENTION (MINAT BELI) PADA SMARTPHONE SAMSUNG (STUDI KASUS DI BANDUNG)", https://doi.org/10.34820/FK2/TA0W4B, Telkom University Dataverse, V1, UNF:6:nqPBTImGFgo+Y3YWZpbwXw== [fileUNF]
This study aims to determine how the influence of Electronic Word of Mouth (eWOM) on Youtube social media on Purchase intention on Samsung smartphones in Bandung with the presence of a mediator from Brand Attitude. The research method used is a quantitative method with the aim of... |
