Metadata Source: Telkom University Dataverse Author Name: Sugiharto, Zharfan Inzaghi Author Name: Batubara, Thifani Adella
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Oct 2, 2023
Pasaribu, Rina Djunita; Batubara, Thifani Adella; Sugiharto, Zharfan Inzaghi, 2023, "Encouraging Value Innovation by Adopting the Blue Ocean Strategy in a Batak Karo Fabric Business", https://doi.org/10.34820/FK2/NRT37F, Telkom University Dataverse, V1
The tradition of Batak Karo fabric production has been undertaken for a long time, with many businesses in existence for multiple generations, as is the case with the trade business UD Batik Bintang HS (BBHS). Competition in this trade is extremely intense, with many companies de...
Contact Name: Pasaribu, Rina Djunita
Author Name: Pasaribu, Rina Djunita
Depositor: Pasaribu, Rina Djunita
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